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CIOs are Driving Digital Transformation

CIOs-Driving-Digital-Transformation-CEOs-Goals

According to IDG, CIOs are Driving Digital Transformation and that requires CIOs to define digital strategy and executing digital transformation programs to enable more effective lines of business for more effective go to market strategies.

The transformational CIO collaborates on digital strategies, leads organization change, drives agile practices and experiments with platform and emerging technologies.

CIOs are Driving Digital Transformation – Heads of IT are Leading Change Effort & Bringing in a Culture of Collaboration

88% of CIOs say their role is becoming more digital and innovation focused

  • 90% Strategic CIOs
  • 89% Transformational CIOs
  • 83% Functional CIOs

CIOs-Driving-Digital-Transformation

CIOs are Driving Digital Transformation – Challenges for CIOs

Challenge – 73% of CIOs say it’s challenging to find the right balance between business innovation & operational excellence

CEO’s top goals for the CIO

  1. Upgrade IT and data security to avoid cyber-attack
  2. Leading digital business initiatives
  3. Help reach specific goal for corporate revenue growth

CIOs are Driving Digital Transformation – Security and IT Strategy Go Hand in Hand

89% CIOs Have an Integrated IT / Security Strategy

  • 54% have a tightly integrated It / security strategy (82% of CIOs expect their IT and security strategy to be tightly integrated in the next 3 years)
  • 35% have a somewhat integrated It / security strategy
  • 10% do not have an integrated It / security strategy

54% of CIOS are focused on security management (up from 41% in 2017)

59% of CIOs are experiencing skill shortages within their organization

The number one area where CIOs anticipate having difficulty finding the right skillset is security & risk management (39% of CIOs)

CIOs are Driving Digital Transformation – Digital Transformation

CIOs identify innovation as their single most important role in digital transformation

CIOs Top Roles in Digital Transformation:

  • Innovation, 37%
  • Technology, 22%
  • Integration, 13%

Do LOB Colleagues Are With CIOs?

  • 25% of Technology (identifying emerging technologies to facilitate digital transformation (DX)
  • 22% Project Management (managing digital transformation project implementation)
  • 19% Innovation (Identifying which parts of the business could be digitally transformed)

The future role of the CIO : both LOB (64%) and IT (88%) leaders agree that the CIO role is becoming more digital and innovation focused

Collaboration is Key

  • 71% of CIOs say collaborative IT (when IT shares oversight to some degree with departments or LOB) has become more frequent over the past 12 months
  • 80% of LOB view CIOs as strategic advisors or consultants (up from 63% in 2017)

LOB Views IT As:

  • 49% as a strategic advisor
  • 31% as a consultant

Digital-Transformation-is-Reshaping-B2B-Marketing


CIOs are Driving Digital Transformation – Revenue

  • 71% of CIOs meet with external customers
  • 58% of CIOs expect to increase the number of meeting with external customers in the coming year

20% of those that meet frequently with customers say enabling/enhancing new product development will be the most significant business initiative driving IT investments (up from 14% last year)

What’s Driving IT Investments?

  • Increasing operational efficiency, 39%
  • Improving customer experience, 38%
  • Growing the business, 33%

Do Their LOB Colleagues Agree?

  • Increasing operational efficiency, 43%
  • Increasing cyber-security protections, 32%
  • Growing the business, 26%

<<View the State of Digital Transformation >>


CIOs are Driving Digital Transformation – Parting Thoughts

The transformational CIO collaborates on digital strategies, leads organization change, drives agile practices and experiments with platform and emerging technologies.

The future is bright for digital CIOs, however, there is still a sizable gap between those CIO’s that know how to develop digital strategy and execution plans and those CIO’s that are lagging.

CIOs that have been charged by their organizations with keeping infrastructure running, supporting business processes, or addressing regulatory and compliance requirements may have difficulty determining how to get started. Progressive organizations that don’t fear disruption in their core businesses, have never leveraged technology to competitive advantage, or are comfortable making strategic decisions without data and analytics have little motivation to sponsor digital strategies and transformation.

As digital business practices become more and more mainstream it creates a tremendous wall for CIO’s that are late laggards to catch up. CIOs have to proactively lead and motivate their organizations to recognize that digital change is a necessity.


Additional Go to Market Resources From Four Quadrant

CIOs Guide to Data Analytics Investments >>

IT Technology Spending Forecast Details >>

MegaTrends in Analytics >>

How Digital is Reshaping B2B Marketing >>

Go to Market Strategies & Tactics >>


Go to Market Planning Examples

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